20th May 2014 – Creative Innovation Centre CIC, Taunton, TA1 3PF, 9.30am-4.30pm.
Introduction
Marketing is always at the top of any business agenda but coming up with ideas and concepts can be a challenge, but not any more if you attend our 101 Marketing Ideas & Concepts conference.
At just £25 per person this innovative and business focused event offers you each marketing idea at just £0.25. In fact we’ve ended up with 170 ideas so you’ll get even more value.
This limited space conference offers so much value that you just can’t miss out and your attendance will be one of the most productive days you’ll ever take out for your business.
Amazing Speaker Line-up
You’ll have a unique chance to hear from over 19 professional marketeers and business owners who know the marketing landscape intimately and what works and what doesn’t. So if you are looking to push your business forward for the coming year this event is right up your street.
What You Will Go Away With
101 Marketing Ideas & Concepts conference offers you the opportunity to discover how marketing and marketing platforms can improve your organisation, bottom line, brand, sales and shareholder value. You’ll go away infused and confident that your marketing activity can work even better for your business. But more importantly you’ll have 101 ideas to take away.
The Day’s Event
| Time | Speaker | Subject |
|---|---|---|
| 9.00 | NA | Arrival and coffee |
| 9.30 | Andrew Knutt | Welcome Address |
| 9.40 | CIM | Why Marketing Matters & Today’s Landscape |
| 10.00 | Andrew Walker | Content Marketing in Action – A real life case study. Discover how a content marketing approach enabled a Devon based SME to engage with a global audience who were unaware of their existence and enabled them to increase sales leads, improve conversion rates and generate more sales. |
| 10.15 | Emma Melhuish | Facebook – How to turn £10.00 into £10,000.00 using Facebook |
| 10.30 | Jim Hardcastle | Social Media – Social Media and Viral Marketing |
| 10.45 | Tim Burley | Brand & Design – Market successfully by design and creativity, and being remarkable |
| 11.00 | BREAK | Coffee & Biscuits |
| 11.30 | Jane Adkins | PR & Media – PR and Media Relations: an essential part of the marketing mix |
| 11.45 | Peter Davies | Video – Take an Adventure in Video. How interactive video can transform your brand, inspire new audiences and deliver new revenues |
| 12.00 | Dez Futak | Mobile Marketing – How messaging and automation can generate more sales |
| 12.15 | Peter Mylchreest | Ecommerce Marketing – Ecommerce marketing to build more online sales and customers |
| 12.30 | Sue Windley | Customers – Ten Tips To Target Your Customers – Using psychology of marketing, 10 simple and practical marketing ideas on how to identify and profile the right type of customers for your business |
| 12.45 | LUNCH | Buffet Lunch & Drinks |
| 1.30 | Andrew Knutt | Ideas Working – Welcome back address and why good ideas work |
| 1.45 | Rebecca Hughes | Marketing Monkey Style – Practical tips and ideas to get your marketing swinging in business |
| 2.00 | Luan Wise | LinkedIn – Optimising your marketing through Linkedin Groups |
| 2.15 | Andrew Moloney | Caffeine Fuelled Marketing” – Ten marketing ideas you can execute with one hand, while you drink your coffee using the other… |
| 2.30 | Matt Saunders | Design for Marketing – Why and how design makes or breaks your marketing |
| 2.45 | Annette Harpham | Exhibitions – Exhibitions: why they still matter, and how to do them better |
| 3.00 | BREAK | Drinks & Biscuits |
| 3.15 | Alex Janes | Marketing Innovation – Being innovative is one thing marketing innovation is another and Alex shares his marketing innovation ideas |
| 3.30 | All Speakers | Question Time – Open discussion to ask speakers questions |
| 3.50 | Workshops | You Decide – Want to learn more? Tell us what marketing knowledge you want to learn more about and we’ll create the workshop |
| 4.00 | Rupert Cox | Closing Address – Business in Somerset and marketing the South West as a place for business |
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